Major Kimberly (“Kim”) Rosenbaum, MSN, RNC-OB, IBCLC, was CHEER Champion of the Week in 2016 for creating a unique patient education checklist at CHAMPS hospital William Beaumont Army Medical Center. This checklist ensured consistency and efficiency in meeting Baby-Friendly education requirements within 36 hours of birth, and served as the basis for the one CHAMPS uses with all its hospitals in the 2nd Phase of Baby-Friendly. In her latest position, Kim worked at Carl R. Darnall Army Medical Center, before recently retiring from the Army. She was a Perinatal Clinical Nurse Specialist whose passions included lactation, perinatal bereavement, education and mentorship.
In her latest position, Kim taught a 4-month specialty program to all the Army-registered nurses who wish to specialize in obstetrics and gynecology. Kim loved watching her nurses grow more confident and competent as they learned the latest in evidence-based care and how to interpret research on their own. She recently helped 2 students present at a national level on Anaphylactoid Syndrome in Pregnancy and Tranexamic Acid Use in Obstetrics. She also mentored students in getting their work published in professional nursing journals.
Kim recently got a beautiful tattoo of a woman lovingly breastfeeding her baby and states she was inspired to get this tattoo because she “loves how breastfeeding can be so empowering to women in this challenging role of motherhood.” She is excitedly looking forward to continuing to advocate and promote the latest in evidence-based care as a civilian and, best of all, no longer wearing her hair in a bun!
Congratulations on your retirement, Kim, and best wishes to you!
This week, CHAMPS would like to recognize the wonderful work the Greenwood Leflore Hospital (GLH) Baby-Friendly Team has been doing. GLH, in Greenwood, Mississippi, has approximately 435 births per year. They joined CHAMPS in 2015 and started their Baby-Friendly journey in 2017. Like all Baby-Friendly journeys, the journey at GLH has had its challenges, but the Baby-Friendly team has pushed through those and has been gaining a lot of momentum towards its goal.
Cassandra Brown, MSN, RN, Director of Maternal Child Health at GLH, has led the Baby-Friendly team as CHAMPS Team Leader since September 2017. She attributes their increasing success to the entire Baby-Friendly team.
“The Baby-Friendly team has done a great job assisting Greenwood Leflore Hospital with staff education,” Cassandra says. “The team has done great work helping the hospital transition from one phase of the 4-D Pathway to the next. The Baby-Friendly team has been a wonderful facilitator/liaison. Each individual has been very helpful throughout our process.”
The tide is turning at GLH. Cassandra says their staff is more engaged, and their breastfeeding, skin-to-skin, and rooming-in rates have improved. She says the biggest positive change has been that more African-American new mothers are now breastfeeding their babies. Two successful strategies the GLH Baby-Friendly Team has used are staff education and community engagement.
Cassandra has always prioritized having ongoing education for staff. She wants to be sure everyone has the skills to support Baby-Friendly, and she believes inviting physicians to participate is important as well. Over the past years, GLH has hosted many CHAMPS trainings, including the CHAMPS 4-hr Breastfeeding Clinical Competencies training, the CHAMPS Safe Implementation of Evidence-Based Maternity Practices training, and the CHAMPS 20-hr Breastfeeding training. These training opportunities have helped staff increase their commitment to and excitement about the Baby-Friendly journey.
Another important strategy the GLH Baby-Friendly Team has used is community engagement. They have invited the following community groups to their monthly task force meetings: Delta Health Alliance, Leflore County WIC, the Mississippi State Department of Health’s Breastfeeding Peer Counseling program, and the Baby Cafés in Indianola and Greenville. They know that increased community collaboration, education, and follow-up is best for their patients and can only increase GLH’s success as well.
In addition to the entire GLH Baby-Friendly Team, Cassandra would like to thank the following people who have helped with their Baby-Friendly journey: Dr. Melynda Noble, Kerri Reaves Grossman, Gloria Boyd, Amy Brower, Cara Safon, Laura Burnham, Stephanie Matlak, Nikki Lee, Maggie Allen, Carolyn Willis, Tawanda Logan-Hurt, Christine Powell, Melanie Williams, Vera Winters, and the entire GLH Maternal Child Health Department.
Congratulations, GLH Baby-Friendly Team, and keep up the great work!
This week’s CHEER Champion of the Week is Linda Jackson, BS, Peer Counselor II for Mississippi State Department of Health’s (MSDH) WIC Breastfeeding Program. She was nominated by her supervisor, Andrea Borda, SB, CLC, for her 20 years of outstanding service to the MSDH WIC Breastfeeding Program! Linda began as a Peer Counselor working from home in 1999 and became a Peer Counselor II working in clinics and hospitals in 2000.
“I love to encourage mothers, help them understand the benefits of breastfeeding, and see them enjoy breastfeeding their babies,” Linda shares. “I get joy when a mother comes to the clinic or calls to let me know that she is comfortable and will continue to breastfeed her baby due to me taking the time to help and support her.”
As a Peer Counselor II, Linda covers one of MSDH’s largest areas in their central region II. Her duties include: educating the community about breastfeeding and Baby-Friendly; counseling and supporting prenatal and postpartum WIC clients; providing individual breastfeeding education in WIC clinics, hospitals, homes, and/or by phone; issuing breastfeeding devices; completing monthly inventory reports; and teaching postpartum breastfeeding classes at CHAMPS hospital Merit Health Central. In addition, Linda teaches breastfeeding classes twice a month at a local obstetrician’s office, Central Mississippi Health Services, whose patients deliver at Merit Health Central, and she supports the SIPPS Baby Cafe held at Mississippi Roadmap to Health Equity, Inc.
Like many breastfeeding counselors, Linda’s personal experience inspires her to help others.
“My knowledge about breastfeeding’s benefits and my first-hand experience with breastfeeding my own children for a total of 36 months motivates me to want to encourage as many women as possible to breastfeed,” Linda says.
Congratulations, Linda, and thank you for your many years of service helping mothers and babies have the best start in life!
Jenny Zorn, CLC, is a Peer Counselor 3 at Mississippi State Department of Health’s (MSDH) WIC Breastfeeding Program. She has worked at MSDH’s WIC Breastfeeding Program for over 10 years, and has been a Peer Counselor 1, 2 & 3. She was nominated as CHEER Champion of the Week by her supervisor, Andrea Borda, SB, CLC, for her wonderful work educating the community about breastfeeding and Baby-Friendly, collaborating with hospitals and physicians, and helping mothers to breastfeed.
“Assisting a mother-baby couplet that has been having a difficult time successfully breastfeeding and helping them experience success is my favorite part about my job,” Jenny shares. “I love the excitement felt by the new mothers and so many times they are so appreciative of my help. I also cherish moments where new mothers begin to feel confident that they are going to be able to successfully breastfeed their babies.”
Jenny works in MSDH’s largest clinic in the state. Her work entails counseling prenatal mothers regarding breastfeeding; assisting postpartum mothers with latching and breastfeeding; and providing education to both groups. She also spends one day a week at CHAMPS hospital Merit Health Madison, where she supports them in their Baby-Friendly journey; assists postpartum mothers with breastfeeding; and educates and encourages new mothers who are not breastfeeding to try breastfeeding. Lastly, Jenny teaches weekly prenatal breastfeeding classes at a physician’s office whose patients deliver at Merit Health Madison.
What personally inspires Jenny to do the work she does?
“I have loved infants my entire life and they have held a special place in my heart,” she says. “Many of my patients do not fully understand how beneficial breastfeeding truly is for both themselves as well as their babies. Babies need advocates because they cannot advocate for themselves. I want the best for all babies. Teaching prenatal mothers why they should breastfeed and then helping postpartum mothers successfully accomplish that goal is what is best for babies. My desire is for as many babies as possible to have what is best in all aspects of their lives, and certainly being fed breast milk is a huge part of what is best for babies.”
In addition to her work at MSDH, Jenny also authors and prepares a monthly newsletter, "Breastfeeding Buzz," put out by the Mississippi Breastfeeding Coalition for health care providers in the Jackson, Mississippi area that have breastfeeding patients. The newsletter promotes local events related to breastfeeding, lists breastfeeding classes offered at local WIC offices, and publicizes local breastfeeding training and educational webinars. New research and findings regarding breastfeeding are also highlighted. Check out the July 2019 newsletter here!
Congratulations, Jenny, and thank you for all that you do!
CHEER Champion of the week
Each week, we will recognize a CHEER Champion for all the work they have done for CHEER (Center for Health Equity, Education, and Research)/CHAMPS (Communities and Hospitals Advancing Maternity Practices).